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Rugby Union
2021 British & Irish Lions Tour
Is the 2021 Lions Tour Doomed?
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<blockquote data-quote="RedruthRFC" data-source="post: 1015354" data-attributes="member: 58362"><p>I know that I keep beating the same drum, but this is being so widely reported without evidence. Whose figures are you basing this on?</p><p></p><p>I may well be underestimating the costs of getting something played, or overestimating the amount that the broadcast rights are worth, but I don't see why it should be the case.</p><p></p><p>The UK only rights to the 6N are worth £90m p.a. or £6m per game. Surely the world wide rights for a Lions match would be worth more than this. Even if each game of a 3 test series played behind closed doors Lions series is only worth the same £6m, saying that you need crowds to make it worthwhile is essentially saying that you can't get two squads of rugby players bubbled and get them to play 3 matches for a cost of less than £18m, which seems nuts to me. This is why I continue to assume that those pushing this narrative are doing so because they think that in doing this, they can force a different option that will make them more money. In my view, anyone who is doing this is effectively gambling the profits that they would have made on the scenario I've described on the possibility of greater profits if whatever scenario they want pan(demic)s out.</p><p></p><p>Am I missing something?</p></blockquote><p></p>
[QUOTE="RedruthRFC, post: 1015354, member: 58362"] I know that I keep beating the same drum, but this is being so widely reported without evidence. Whose figures are you basing this on? I may well be underestimating the costs of getting something played, or overestimating the amount that the broadcast rights are worth, but I don't see why it should be the case. The UK only rights to the 6N are worth £90m p.a. or £6m per game. Surely the world wide rights for a Lions match would be worth more than this. Even if each game of a 3 test series played behind closed doors Lions series is only worth the same £6m, saying that you need crowds to make it worthwhile is essentially saying that you can't get two squads of rugby players bubbled and get them to play 3 matches for a cost of less than £18m, which seems nuts to me. This is why I continue to assume that those pushing this narrative are doing so because they think that in doing this, they can force a different option that will make them more money. In my view, anyone who is doing this is effectively gambling the profits that they would have made on the scenario I've described on the possibility of greater profits if whatever scenario they want pan(demic)s out. Am I missing something? [/QUOTE]
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2021 British & Irish Lions Tour
Is the 2021 Lions Tour Doomed?
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