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- Dec 13, 2013
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Due to Paddy Jackson
First Cash converters now Diageo.
Not good at all.
First Cash converters now Diageo.
Not good at all.
Tough to have sympathy, they can't really be surprised that sponsors, especially Guinness, don't want to associate with PJ
I heard that the Cash Converters one was a coincidence they tries to paint in a good light (they were pulling out anyway but said it was because of PJ when it was brought up)
Losing Diageo/Guinness is massive though, like massively massive. Not just from a monetary stand point but marketing/brand association etc.
London Irish fans are just being extremely blind to this in general.
The best they can hope for is that no one else leaves.
Sponsors coming in now will most likely want to do so at a lower rate.
Even if Diageo only really did ST paddy's day game that's THE big game for Irish that's their main bread maker.
Irish have spent a **** load on players any sponsor loss will be big for them. No matter how much they spin it