Today's sneak peek at the new jersey, which will also carry the ultimate reminder of the All Blacks' second-best record shows a major departure from the classic bold gold look that Australia has worn into battle at five World Cups since 1987.
The right sleeve is adorned with a mini-Webb Ellis Cup and the years of Australia's two tournament triumphs, 1991 and 1999.
If the Wallabies make it to this year's World Cup semi-finals in Paris, those twin trophies will be in the eyeline of the All Blacks, their likely rivals and winners just once in 1987.
The cup count is a rugby twist on the fashion of giants in soccer. The England soccer team wears a single star to commemorate the 1966 World Cup success while Liverpool players wear five stars on their famed red jersey in European competition to honour the club's five European Cups.
But it is the tricked-up look of the new creation from suppliers Canterbury that will have tongues wagging among former Wallabies and fans.
There is more green piping on the jersey than ever before, a rounded soccer-style collar and the Southern Cross has been shifted to the left sleeve because the World Cup logo dominates the right breast.
The white web panel across the chest aids grip of the ball while the web across the shoulders is a "one percenter" to limit slipping when the scrum binds.
Three adidas stripes, from neck to cuff, was the minimalist trimmings to the gold jersey that former Wallaby skipper David Codey wore at the 1987 World Cup.
Codey thought the new design had gone too far. "Simplicity is best in my eyes. Have the All Blacks changed their jersey recently or ever?" Codey said.
The modern look to the 2007 jumper should drive healthy commercial sales.
Whatever scorn it draws will never match the thumbs-down reaction of 1997-98 when manufacturer Reebok messed with the jersey of John Eales's teams.
That jersey, with its green and white jigsaw panels, was variously lampooned as a "girl's blouse" or an "SBS test pattern."
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